Coach's Favorite

Story by STEEL on SoFurry

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School's biggest Jock Jackson, get's his mind reprogrammed by his coach.

A reworked version of my very first story, Coach's favorite. Pacing may still be below-average, but I wrote it years ago, and I quite like the scenario. Hope you enjoy!


It was five in the morning, and Jackson, NAU’s 23-year-old lacrosse player, just woke up with an alarm. Being the star player of the North Apex University, NAU for short, wasn’t an easy title to keep. He had a routine of waking up at five in the morning, starting his morning jog and getting ready till six, followed by a two-hour-long gym session to keep his wide and built body in shape, so that he can join his lectures at 8:30.

This is part of the day when his plan fails, because Jackson rarely managed to stay awake during these lectures, even though he wanted to. His friend Brad, however, coming in second in the team after Jackson, didn’t have a training routine as intense as Jackson’s, so he had energy to listen and take notes instead of Jackson, too, while he’s recovering from his morning torture, some may call it.

Brad was a tall, well-built badger that has a yellow birthmark on his right upper arm. He was almost as built as Jackson, but he always loses to him when it comes to both strength and stamina. Brad and Jackson have been friends since high school. They always have each other’s backs. When Brad was getting bullied in high school because of his being gay and being outed by one of his old friends, Jackson never judged Brad and was always there for him. Jackson caused Brad to start playing lacrosse and it turned out that he had a talent for it. After puberty shoved his affects on Brad, and he got one of the biggest jocks in the high school, suddenly everyone became cool about him being gay. That one summer break that he spent with Jackson made them closer, and it helped Brad a lot with learning Lacrosse properly.

After the lecture was over, Brad approached Jackson and slowly slapped her cheeks to wake him up. “Hey Jackson! Dude, wake up.”

“Huh? What?” Jackson woke up, not even grasping where he was for quite a few seconds, and managed to straighten himself with a big, long stretch after wiping the saliva from his chin.

“Come on, the coach said if he doesn’t see all of us in the running track exactly at one, he would make all of us run an extra few miles,” Brad added while he was packing his bag

Jackson pulled himself together and started to walk towards the locker room with Brad throwing “hello”s and “what’s up”s along the corridor. They were the first ones who reached there 10 minutes before. They immediately started to change their clothes and put on their lacrosse uniforms. Brad never paid close attention before, but Jackson’s intense workouts have been showing off their result. He was almost this big and wide, brown and beige furred wolf, but he has gotten a lot bigger since the summer break.

If Jackson weren’t straight, Brad probably would have hit on him. He had all the things a gay man could want. Big chest and highlighted abs due to his beige colored fur on his front, and his brown fur that always has this natural-looking, scruffy but not messy, presenting look. He was just handsome and different from the rest. “No wonder he’s the best player.” He thought as he stopped inspecting his friend, thinking that it would be weird if he kept looking while his friend was removing his underwear too, so he went on.

They didn’t take too long to get ready for their training with the coach, as the others also arrived and changed their outfits. Coach was waiting for them in the field with his stopwatch out and looking at the team members with a stern look as they were getting out from their changing rooms one by one.

Coach was a yellow-furred tiger with white-gray stripes. He was built and had a very wide frame that you wouldn’t expect from someone of his age. Even though he has a bit of a belly and fat over him, you could still see that he was once a very fit guy, but he definitely lost nothing of his strength as he kept proving to the team during their practices.

Coach had a military past that he proudly mentioned from time to time, and was training the team as if they were his troops ready for war. Though no one could blame the coach for choosing to do so because during the matches, the field was literally a battlefield where only the strong could survive.

“WEAKLINGS!” Coach yelled from the top of his lung making sure that his voice boomed in the entire stadium.

“All of you are a minute late. Now you will be running an extra five mile and if I see you lose pace, you will run five more,” he added with a loud and stern voice.

All of the students started their run with a groan that immediately turned into silence after they felt the coach’s gaze on them. After a few hour long practice, all of the students were no different than dead, but they managed to complete their run at a steady pace, so coached let them go five miles and continued the match practices. As they were about to leave after they gathered up their stuff, Jackson heard the coach calling him and told Brad that he would see him later.

“Yo, Brad, you go on with the others. Coach is calling me for something.”

“Oh, that’s strange, you think you will make it to the bar? The boy gonna go and grab a few drinks as usual.” Asked Brad while he was still gathering up his stuff.

“I don’t know, we will see, but don’t wait for me for this time. I will let you know.” He said as he put the bag on his shoulder, “Don’t get yourself into any trouble while I’m not around,” said Jackson with a weird voice he was making whenever he teases Brad or anyone, and started walking towards where the coach was standing.

“Hello coach, is there something you need me to do?” Asked Jackson with a confused face.

“I wanna talk something private with you kid. Be in my office in ten minutes, don’t get me waiting.”

“But coach, I couldn’t even take a shower yet~” Coach cut him off with a dismissive hand gesture.

“I said in ten minutes, kid.” And turned away, walking towards where his office was. Jackson didn’t take that long to get ready and started to walk towards the coach’s office too.

Jackson knocked on the door and waited to be told to get in. Coach was looking a bit distressed, but Jackson didn’t think too much of it. Upon sitting in the chair in front of the coach’s desk, he saw some paper with his name on it.

“Is there a problem, coach? You don’t look so happy.”

“We need to talk about your future kid. You see, your grades are not doing well, and NAU doesn’t want to have failures under their roof.” To Jackson, it felt like he stressed the word ‘failure.’

Jackson was confused, feeling sadness and anger. “Bu-but Coach~” Jackson got cut off again before he could say any other word.

“Lemme finish what I have to say first,” said the coat calmly. This time, he had more of a concerned look that Jackson wasn’t used to. It almost felt like he cared about him more than a ‘soldier’ to fight in the field.

“You’re obviously a great player, and you have been an amazing player and a captain to this group of idiots,” gesturing his hands towards a picture taken at last year’s championship. They barely won that cup last year, and Brad almost got injured in that last match.

“Obviously, the school doesn’t want to lose its star player.” This time ‘star player’ was pressed on. “Not to mention that I have been making requests to your teachers for them to be a bit softer on you while they were grading your papers.” Jackson was always guessing that this was the case, but he never thought too much about it. “But in the end, I can only do so much, kid. Your rates are still low, and I need you on this team. I wouldn’t want to lose my star player.” There it was, he said ‘star player’ differently again.

“What do I need to do, coach? I can’t possibly keep this level of training and the studying that’s required to have good grades.” After he finished his sentence, he watched the coach stand up from his desk and slowly walk towards where Jackson was sitting as he was waiting for an answer.

“That’s why I called you here, kid, I might have a solution for our little problem.” Said the coach, placing his heavy and big paws on Jackson’s shoulder, patting him, as if he was probably thinking as ‘gently’.

“I’m willing to do anything, coach, tell me what it is. I believe that I have a future here, let me keep it.” Jackson said with puppy eyes.

“Alright, son. So, this is a bit of an experimental teaching method, so it might sound weird, but your teachers said that they were willing to let me try this, the only condition is that this has to be our secret. You can’t tell anyone, especially some teachers and students, because if this becomes successful, students may call this cheating. So you gotta promise me to keep this very, very secret, you can’t tell anyone. Not even to Brad. I know you two are very close, but you mustn’t.” Coach continued with a very serious and monotone tone.

“Of course, coach! Whatever is necessary!” He had the biggest determination expression on his face that you can imagine.

“Alright, so this is called ‘Subconscious Teaching Method’, you basically wear this…” as he was saying, he pulled out a piece of headset that has visors on it. “What this does is subliminally plant the information in your head while you’re just listening and playing it like a game. I specifically asked them to make it look like it’s lacrosse.”

Jackson was listening with a gaping mouth. This was almost impossible to believe. It all sounded too good to be true, but at the same time, if it had worked, this could be the guaranteed success of his career in lacrosse. Coach continued talking.

“You will wear this and practice here at the office after every day’s training session. The duration of each session may vary, so ı would suggest you to not give anyone any promises for a while. At least until your training is done.” He gave a look at Jackson to see if he understood the words he said. After all, Jackson was never the smartest in the room, which is the exact reason why the coach was relying on whether if his plan will work or not.

“Of course, coach, like I said willing to do anything. Without lacrosse, I’m a nobody,” he said, looking at the ground after he finished his sentence.

“Then we can start from today!” Coach slapped his knees as he was getting up, slowly setting up the device.

“You sure, coach? I told the team that I would join them at the bar.” He was hoping he could get away.

“Really, kid, slacking on the first day?” What the coach had said set Jackson off. “You wouldn’t want to lose your scholarship in the country’s best school for some stupid drinking night, right?”

He was right. If this is all he has to do, he must comply. All he had to do was to play some stupid video game or some sort, anyway. He got up and nodded to the coach as he was walking towards the chair that the coach had just finished setting up. The chair was made from what seems to be high-quality and very soft leather. Jackson wasn’t even sure if he had sat down on anything that felt this premium before. Coach slowly put the visor down and adjusted it according to Jackson’s head.

“Alright, kid, once I open the introduction sequence, I want you to look for the purple blinking light. There will be multiple lights, but you have to focus on the purple one. Find it and give all your attention to it, okay? After you manage to focus on it, the eye tracking system in the visor will detect your success and start moving the blinking light, while showing you words in your peripheral vision. I want you to stay focused on the light you will follow; you are not expected to read the words, that’s the whole point of it.” Jackson was nodding the whole time to what the coach said. “Alright, starting in three, two, and one. Good luck, kid.”

The machine turned on with a bright white light and a long, low-volume beep, and then it started to show multiple lights with different colors, some bright, some not, some with short periods, some with long. Jackson had all of his focus and will to find the purple light; he was looking everywhere, but he couldn’t see any purple light. He thought he found it several times, but they were either dark blue or some similar color to purple, but he couldn’t find exactly what he was looking for.

His head got filled with despair and a sense of failure. He was thinking the worst. That he would fail and they would kick him out. His eyes started to get tired, but then his eyes caught something in the very corner of the video. There it was! He managed to catch the purple light as he was just about to give up. His eyelids were getting heavy, but he had to stay awake; otherwise, his career would be over. HE. HAD. TO. LOOK.

Meanwhile, after purposely waiting poor wolf’s eyelids to get tired coach finally thought that it was time to start the actual sequence. He was feeling pretty confident about this whole lie he was telling the kid, because even if the hypnosis wouldn’t succeed, he could easily say the program had failed. He told him that it was a secret and an experimental thing anyway, so he was very sure that this wouldn’t have bad consequences.

It was a weird, empowering feeling to watch the well-built wolf going through one expression of desperation to another. He was almost feeling bad, almost. Now that the wolf was lying in his new experiment chair, he managed to get a good look at his ‘star player’. His scruffy fur and all of his muscles flexing with each attempt to find the purple light, almost shining from all that sweat he got because of today’s training. He was still sweating; the coach thought it was because of the anxiety he was having while he was trying to find that purple light.

After many minutes had passed coach thought it was time to initiate the actual sequence, and he pressed the button. The look on the wolf’s face was priceless. All that negative looks, the expression of multiple levels of despair, suddenly shone bright with hope. Now all he had to do was wait for program to finish.

He was chasing the purple glow with ambition. He mustn’t lose it; his career depended on it. After chasing the light for a while during that tunnel vision of his, he started to notice the words pop up on his peripheral vision. He was having a very difficult time keeping his eyes open already, so he couldn’t even consider reading what the words were.

“SUBMIT”

He has to chase the light.

“OBEY”

His attention must be on the purple glow.

“DO NOT THINK”

This was kinda fun to do anyway.

“YOU LIVE TO MAKE COACH HAPPY”

purple light…

“COACH KNOWS THE BEST”

follow it, I must follow it.

“YOU ARE THE START PLAYER” “BEING THE STAR PLAYER MAKES YOU HAPPY” “YOU ARE THE START PLAYER” “BEING THE STAR PLAYER MAKES YOU HAPPY” “YOU ARE THE START PLAYER” “BEING THE STAR PLAYER MAKES YOU HAPPY” “YOU ARE THE START PLAYER” “BEING THE STAR PLAYER MAKES YOU HAPPY” “YOU ARE THE START PLAYER” “BEING THE STAR PLAYER MAKES YOU HAPPY”

blink… blink… blink…

When the coach came and removed the visor after the program was finished, it had already been three hours of repetitive prompts that the coach gave to Jackson. His tongue was slightly outside of his muscle dangling without any movement. His eyelids are open and still moving, trying to find the light that’s not there at the moment. After a few seconds upon realizing that the light was gone, his expressionless face left itself to anxiety. Just as this was happening coach lightly shook the young wolf and woke him up.

“Hey, kid, wake up.”

Jackson moaned and grunted, blinked his eyes slowly a few times, before he realized where he was and what he was doing. “Unghh. Did I fall asleep? Sorry, coach, it won’t happen again.” Jackson said with a very sad expression on his face.

“No kid, you were great. What do you remember about the program?” Coach was looking at the kid’s eyes, searching for any signs of failure or success. All he managed to get in the first few minutes was a nod, but then Jackson spoke.

“I don’t really remember much, coach. I was just doing what you told me and following the light. How long did the program keep going?” Said while he was scratching the back of his head where the strap of the visor was.

“It doesn’t matter, but it’s been around three hours. You got some missed calls. I put your phone on silent after the second call. I think it was your girlfriend?” Asked the coach, examining the young wolf’s movements and facial expressions.

“Oh yea coach, I think we had a date tomorrow, she must be calling because of that.” Jackson picked up his phone and started looking at the notifications he had gotten in the last few hours. There were several text messages from his teammates, several calls from his girlfriend, oh, she must be mad at him for not picking up. Her girlfriend Ava is the most beautiful girl on the whole campus, even Jackson doesn’t know how he managed to land on such a pretty girl, but he wasn’t complaining.

“Alright, we are done here for today kid. Go home and get some rest. Here, take these earbuds. I want you to sleep with them in. I’m going to send you an email with an attachment. I want you to listen to that while you were sleeping, alright? It will make you sleep better, it’s mostly brown noise but has some subtle things related to tomorrow’s program, alright, kid?

Jackson nodded and grabbed the earbuds from coaches hand. “Thanks for giving me a chance, coach, I won’t let you down.” He said as he was getting up and packing his bag. He started to walk towards the door slowly when he felt the coach’s paw tap on his shoulder and made him turn.

“Oh, kid, by the way, I think you should run the whole way back. You are my star player after all. Right?” Jackson nodded, but if the coach was thinking that he would run all that road back, he must have been insane. He put his own earbuds in and started running back to his apartment, not even realizing what he was doing.

Once he get on his apartment, he immediately threw himself to bed and looked at his phone. There was already an email from the coach’s personal account. He opened it and started to download the file he attached. Once he cooled off, he realized that he had run all the way, not remembering anything that the coach said. He was too tired to take a shower for the day, so he just put the earbuds in, turned up the volume for the file, put it on repeat, and went to sleep.

At first, it was just brown noise, but then there was another sound that sounded like a male voice that he couldn’t place anywhere familiar. He was unable to understand what the words were saying, but it wasn’t important. Coach knows the best after all. He should just fall asleep. The words kept playing in his ears while he was having the best sleep of his life.

“YOU ARE BETTER ALONE”

“YOUR GIRLFRIEND IS ONLY AN OBSTACLE IN YOUR CAREER”

“COACH KNOWS THE BEST”

“YOU MUST LISTEN TO THE COACH”

“STAR PLAYERS LISTEN TO THEIR SUPERIOR”

“YOU ARE A STAR PLAYER” “BEING THE START PLAYER IS YOUR PURPOSE”

Coach stayed up all night that night, making another file for Jackson to listen to while he was working out. He was going to test the boundaries and try to make him skip the shower for that day. Hopefully, if the file works, Jackson will start to believe that the moderate smell of sweat is making him manly and he doesn’t need to shower that often. He would also find other male scents manly but that was a plan for a later time. He didn’t want to load too much into the kid’s poor brain.

He put a lot of words that are voiced by him, such as;

“STAR PLAYERS SMELL MANLY”

”YOU ARE MY STAR PLAYER”

”SWEAT SMELLS GOOD”

“SWEAT SMELLS MANLY”

“SMELLING MANLY IS SOMETHING TO BE RESPECTED”

“STAR PLAYERS LISTENS THEIR COACH”

“COACH SMELLS SO MANLY”

The file was almost ready. If this works, after the training, he could move on to the next stage and start reshaping the kids’ thoughts on a deeper level. All this action got the coach’s blood going, causing him to have an erection during the whole preparation of the file. Since he finally could rest, he could jerk off, or maybe he could try his chance with the kid tomorrow. He decided to wait on that thought and went to bed, horny, dreaming about the kid zonked and ready to follow his commands.

Jackson got up at the same hour as usual and started his run. He was stinking from last night’s events, but he could take a shower when he got back anyway. When Jackson checked his phone before he started lifting at the gym, he saw an email that came from the coach. There was another notification from Ava, but Jackson couldn’t deal with her at the moment. Working out and the coach’s files were more important than her right now. “Hey kid, I made you this file for your workouts. You should listen to these files that I attached to the mail,” Jackson grunted softly as he was downloading the new file. This thing started to become full-time, and it was a little annoying, but there must be something that the coach knows. He knows the best; he wouldn’t let his star player down. He put on his earbuds, opened the file that the coach sent him, and started his workout.

This time it was mostly music, but there was something weird with it too. Jackson could hear that he heard something else mumbling words from time to time, but he didn’t mind it that much, focusing on his workout. If it helps him to keep his career as a lacrosse player, he would even listen to the most annoying audio that exists. So he kept on working out without realizing the coach’s instructions.

Jackson, as it happens every time, was sleeping during his morning lectures again. Brad sat down near Jackson as usual and was about to start taking notes when he noticed the smell that was coming from Jackson. Brad never caught Jackson smelling bad for once so he was surprised. His smell wasn’t so disturbing; he might even start enjoying this if he got closer to him a bit more~ Brad shook his head, getting embarrassed from what he was thinking. He shouldn’t even imagine things like this about his straight friend. He kept on taking notes and didn’t think about what was on his mind until the lecture ended.

“Hey bud, Jackson!” He noticed that Jackson was listening to something from his earbuds, so he removed one, immediately causing Jackson to wake up and reach towards the earbuds instinctively. “Alright Captain, not trying to steal your earbuds, haha. Wake up, the class is over. Also, Ava said he was looking for you; she seemed pissed.” He said while he was finishing packing up.

“Oh, thanks Buddy, I was jumpy, sorry, but alright, I’ll talk to her before practice. Can you make up an excuse for me to coach?” He asked using his puppy eyes.

“Ugh fine! But you owe me a lunch if I get in any trouble because of it.” Brad said with a grunt.

Jackson immediately got up from where he was sitting and patted Brad’s back a few times, “Thanks buddy, I owe you,” and started walking towards the cafeteria, knowing that Ava was always there during these hours. After walking for a while, Jackson arrived at the cafeteria and saw Ava sitting at one of the tables by herself. Ava turned her head towards Jackson as she saw him approaching but grimaced when Jackson sat down on her table.

Ava had a reputation around the campus, mainly due to her beauty. She was studying interior design, but was already modeling at a local firm at the same time, and she gathered a big following on social media accounts, so there was basically nothing to worry about her future.

“Jackson, you stink! What the fuck? Didn’t you take a shower or something?!” She was complaining to him while trying to cover her nose.

Jackson, dumbfounded by this, raised his arm and sniffed himself. “I think I smell fine? You’re just exaggerating as usual.”

They kept on talking for a while about how Jackson forgot their anniversary and how he hadn’t replied to any of her calls yesterday. The conversation ended with Ava sniffling and crying while she was walking towards the bathroom. Jackson didn’t want to stay there as he felt others’ gaze and moved on to the locker room.

When he arrived, it seemed like the team had already finished their training, and they were packing up to leave. Coach must have made them run for a while because the smell of sweat was extra heavy in the air this time. Not knowing the reason, this didn’t bother Jackson even a bit; he might even have said he enjoys it a little.

“Sorry, dude, but I wasn’t expecting you to miss the whole practice. Coach is fuming. He told me to find you after the practice and told you that he would call you to his room as soon as possible.” Said Brad, still panting and looking tired.

Jackson nodded and, with steps ruled by anxiety, he headed to the coach’s office. He knocked on the door and waited a few seconds, which felt like minutes, before coached sighed and told him to come inside. Jackson stepped inside, suddenly getting hit by a strong smell coming from the coach. He never realized that the coach had a strong scent. How come he never realized that the coach smelled this good before?

“You weren’t at the training today kid.” said the coach, cutting off Jackson’s train of thought.

“I’m sorry coach I didn’t expect it to take so long.” Jackson was looking at the floor from the shame he was feeling.

“Are you going to tell me what you were busy with or not?” Coach had his ears perked up, curious as to what the young wolf had to say.

“It was about Ava coach.” Upon seeing the coach’s confused face, he went on, “My girlfriend, tho I guess my ex-girlfriend now. We broke up. It was never going to work out for us. I couldn’t have spent time on her while I’m chasing my dreams too, you know.”

Coach was trying very hard to hide his excitement. He couldn’t believe it worked this well this fast. Was it really because of the inductions, or was it just a mere coincidence? He had to test more. If the hypnosis worked, he also must have skipped a shower to stay sweaty. If that’s the case, he was supposed to get closer so that he could check if he did or not.

Coach gave an understanding nod and approached the wolf still standing by the door. As he got closer to the wolf, the coach slowly started to get the small bits of sweat smell, and his excitement grew bigger. Once he was near the wolf, he put one of his paws on his shoulder and continued to test to see if all the trigger words worked. “It’s okay kid, star players like you gotta make sacrifices, and you just proved that you were fit to be a star player.” There it was! Every time he said the phrase, the ‘supposed to be sad’ wolf started wagging. These were great signs. So great that it was enough to give the coach a boner.

“Alright kid! You will have time to think about your girlfriend if you still want to after you win that championship! Now let’s continue your training. You still remember what to do, right?” He said while he was directing the kid towards the chair from behind to hide his boner.

“Yes coach, I do!” Said Jackson while he was already moving to the chair.

“Now, kid with this test we were able to get in deeper thanks to the audio files you were listening. I will run some cognitive tests while you are in the program to see if you’re still receiving the information as you’re supposed to. So I want you to listen to me very well while you’re chasing the light, alright?”

“Alright coach!” Jackson was excited and happy to have this pleasant smell around him at all times.

“Alright, kid count down from ten with me slowly. Alright?” Coach said as he was getting the program ready while the system was booting up.

“Ten… Look for that light kid.

“Ten” Jackson was repeating after the coach.

FLASH!

“Nine… You know as well, if you try hard enough, everything you want can be yours.”

“Nine”

FLASH!

“Eight… In order to be in a state to chase the light, you need to calm down first, take deep breaths, and focus on my voice.

“Eight”

FLASH!

“Seven.. You are relaxed now, let go of your limbs, let go of your body, light starting to appear in front of your eyes.” Coach slightly turned up the brightness of the glow.

“Seven”

FLASH!

FLASH!

Six… You are completely on that hunt for the purple light, now that’s the only thing that matters to you, your main purpose.”

“Six”

FLASH!

FLASH!

“Five… as you chase the light, you start to notice that letting go of your limbs won’t be enough.

“Five.”

FLASH!

“Four… If you want to be successful on this, you need to let go of your mind too, stop thinking. Let go.

“Four.”

FLASH!

LET GO!

FLASH!

DO NO THINK!

FLASH!

“Three… You can leave the thinking to your coach; your coach knows the best. Why would you need to think anyway. Your body is all you need you mind is no good for you.”

“Th- Three.” Jackson's tongue was hanging from his muzzle, making it hard for him to talk. His limbs were already without any strings dangling from the armrests of the chair.

LET GO!

LET GO!

LET GO!

“Two… Now you know that only if you listen to every word that your coach says, you can be happy and successful.

“T-tw…”

GIVE IN!

GIVE IN!

GIVE IN!

“One…. You let go of all of your control to your coach. Your coach can think for you, you can listen and follow every word he says, because the coach knows the best. Everything he says is a new truth to you. Now, when you hear me say ‘Play time,’ you will listen to your coach without any sentiment or consciousness and let him modify you.

“…….”

Coach closed the curtains of his office before doing anything, turned off the lights, and locked the door. He had to make sure that they wouldn’t be interrupted. He walked near the wolf that was sitting on the chair again and started talking very slowly and calmly. “Now kid can you hear and understand me? Nod your head if you can.” Jackson slightly nodded his head. “Good, now I want you to pay close attention to me and what I’m about to say, alright?” Getting another nod from the wolf.

“Get up.” Coach said being direct and assertive, Jackson listened. Coach made a tour around the standing wolf, inspecting his body. He was always looking at the wolf as if he was a treat, but this time he had the chance to inspect him thoroughly. His legs were stiff, making him to stand up, but his arms were still limp. Coach poked one of the wolf’s arms, causing it to swing back and forth. Seeing that he got no reaction at all from Jackson, he continued and waved his hands in front of the kid’s eyes. Jackson’s pupils were dilated, and they were looking straight past the coach who is standing in front of him as if he weren’t even there. Coach had to readjust his already fully grown boner in front of this magnificent scenery in front of him.

Coach put his hands on the kid’s chin and tilted it right and left. Again, not seeing even a spark of life in the kid’s eyes. “Kneel.” Coach commanded. The long-gone wolf followed the command immediately, kneeling in front of the coach’s boner. Coach had to hold himself before losing control. “Get up.” He commanded again. The wolf obeyed once more.

“Now listen to me carefully, you came here for the program that I was beta testing on you to help you with your classes, which you were not allowed to talk to anyone about. You were going to continue the program, but you wanted to open up to your coach about your breakup, and it made you feel safe to do so. You don’t remember anything from the program.” He stopped for a second to see if anything had changed or anything, then he proceeded. “Recently, you haven’t been showering because you have been thinking that the smells such as worn underwear, sweat, and used socks are manly smells for a few months now, and you wanted to be manly as them and tried not to shower after a workout. You ended up smelling very normal to yourself; your own smell had no effect on you other than making you think about how others can smell, but the smells of others had an effect on you. These smells were making you horny and causing you to imagine what it would be like to taste them from their source. This led you to question your sexual identity, and you came to the conclusion that you weren’t as straight as you thought you were. Coach’s smell out of everyone, stood out among everyone. His scent was stronger, more potent, and drove you crazy like no other. Even now, as you are focusing on my words, you can smell his scent, and it’s making you horny.” Jackson took a deep breath from the air after the coach finished his sentence and sighed with what sounded like relief.

Coach, wanting to see in action how effective his words are, slowly pulled out a sock from his bag that he had been wearing for two full days and pointed a few inches away from the wolf’s muzzle. Jackson took a few sniffs searching for the exact source of the smell, and then he locked in. Leaning forward towards the sock until his muzzle meets with the fabric of the sweaty socks. Jackson let out a soft moan as the coach noticed that the wolf was growing a boner in his sweatpants.

Still keeping the socks in the same spot and groping his own boner with his other hand coach kept goin adding on to reprogramming the kid’s brain. Whenever you hear the words ‘next level,’ your senses will double every single time, and you will start receiving more pleasure as you start feeling everything double.

“Next level,” the coach said after he finished his commanding. Jackson took a very long whiff from the socks in front of him. The soft moan the coach heard earlier turned into a very audible moan this time. “Next level,” this time kid shivered, opening his mouth while inhaling every bit of scent. Coach was able to see the stain of precum on Wolf’s massive tent. Coach was amazed at how big this wolf was. He would love to keep going, but he had to train his new toy a bit more.

Coach continued talking as he placed the socks on top of Jackson’s muzzle. “The idea of a man overpowering a stud like you is turning you on. Imagine men over you, treating you as if you were a slave, a toy, giving you an instant boner every time you imagine it. Every night, you have dreams of a big, hairy man stronger than you coming to claim you and making you his. You can’t help but think whenever you have this dream or imagine a similar scenario to it, all of the men look very, very similar to your coach, making it hard not to get horny when you’re around him.”

Kid was having a very hard time in his sweatpants already, but things were about to get much worse for Jackson very soon. Coach continued talking. “Every time you smell anything manly, including your own smell, you will imagine all those scenarios. Every time you relive them in your head, you will get more and more horny. Every time you try to relieve yourself from this horniness with masturbation, you will fail because you lost your ability to cum by yourself. No method of masturbation satisfies you anymore. No matter how hard you try, you can not get yourself to orgasm. Not unless you hear your coach say 'score’ when you hear that word from me, you will orgasm like you have been edging yourself forever.

Things were going pretty well so far; he almost needed everything he needed. The only thing left for this session was to add a safety measure, just in case things go wrong. So he kept talking, “When you hear me say ‘game over,’ you will stop whatever you’re doing, you will start still and wait for further commands from me.”

“Everything should be set now,” the coach mumbled to himself, double-checking everything he said and commanded one more time. He wanted to see how things would play out before he moved on to the next phase and more action. He was dying to get a piece from that wolf, but he had to hold himself for extra safety. Besides, it was going to be fun to watch him suffer around him, starting from now.

He took on his monotone and assertive tone once more to give his last induction. When I say the words ‘Programming over’ You will walk towards that chair and sit down in front of my desk, then wake up. You will not remember anything from this. You came here, we skipped today’s training and program because you were feeling sad, but now you are feeling way better after our talk. You’re happy to be around and grateful that I’ve helped you. We are just having a small chat, and you were about to head out to your place, that’s all.” Coach took his socks that he placed on the wolf’s muzzle and placed them in Jackson’s gym bag with a smirk on his face.

“programming over.” Jackson walked towards the chair and sat down, shook his head, and took a few seconds to get all his brain working.

“Thank you so much for today, Coach. Thanks for being helpful and understanding. It means a lot,” Jackson said with a grateful smile on his face. This was a good sign for the coach, everything was working as intended, no issue on sight. An impeccable slave to adjust to his own will whenever he wants. Exciting.

“Alright kid, as much as I would love to chat more as your coach, I have my own things to do, and you seem like you could use a rest too. I will see you on the field tomorrow.” Coach finished his sentence with a question-like tone.

“Oh yeah, sure. Yeah, coach I should get going wouldn’t want to keep you away from your stuff, and absolutely, you will see me in the field tomorrow. This kid has no binds anymore!” What an ironic thing to hear from someone who just got completely reprogrammed.

“Okay then, kid, see you tomorrow. Don’t forget to run your way back to your home.” These words rang in Jackson’s head as he nodded and took off to walk his place.

After he got to his apartment, Jackson opened his gym bag with the thought of putting them to the washer. He opened up the zip and was suddenly struck by a very potent smell of sweat. He froze for a solid few seconds. If his smell is this nice, how good must it smell from a different source? Jackson couldn’t help but think of some guy bigger than him on top of him, shoving his head to his armpit, making him taste what a real man tastes like from the original source.

The thought of that got Jackson excited and horny; he was already pitching a tent thinking about it. As he was thinking how much he probably would enjoy being shoved into a real man’s sweaty bits, his wolf nose picked up a different scent coming from his bag, so he started looking for it. Then he found it, there it was, a worn sock of someone else. How can someone put their socks into their own bag, he thought as he reached and grabbed it. The sock he grabbed started to reveal its actual smell now that nothing is blocking its way. Jackson got it closer to his nose and took a looong whiff. Making him shiver from where he was standing. Now that’s, that’s what he would call a manly smell. He kept inhaling as the smell of this mysterious sock’s owner filled his lungs and made his head dizzy.

Still smelling the socks and enjoying every inhale from it, Jackson headed to bed while he was slowly groping himself. The images of burly men using him, taking turns, in return allowing Jackson to sniff and lick their sweats. Maybe they would let him keep their worn socks and underwear even if he could be a good toy for them.

Having these thoughts would have sounded ridiculous to him a year ago, but now it felt natural. It almost felt like he had found his true place in society. A tool to be used, a toy to be played with.

After lying in bed, Jackson closed his eyes to keep the images clear in his head and kept taking long whiffs from the docs he was clutching in his one hand. His other hand was to rid of his sweatpants while he was getting into bed, and he would have ripped his underwear off if it meant for him to start jerking off faster, but he kept his cool and removed his underwear normally.

He was already lubed up from all that precum he had on top of his canine dick, and he slowly spread that precum around his shaft. Another whiff from the socks, and his hand started going up and down on his shaft with a pace, imagining some big hairy male putting his feet on his face and letting him sniff it.

He kept going up and down while he was getting drunk from this smell invading his lungs and his brain. He felt the orgasm coming closer as he kept increasing his pace. The feeling was there, but he couldn’t manage to cum. He tried once, he tried twice, thrice… then the tiredness took over, and he fell asleep after one point, with a sock on his muzzle and dick in his hand.

It was a very intense training, but Jackson was amazing, controlling the field and his opponents. He was dripping sweat, so he was about to hit the showers. He got cut off while he was heading to the showers. Some wide and well-built older guy standing about at 6’5 ft. As Jackson lifted his head, he got to take a better look at this older male who cut his road off. A yellow-furred tiger with gray stripes, about in his forties, has a bit of a belly but huge muscle mass, showing that he shouldn’t be underestimated. His face was blurry. Jackson wondered why he couldn’t see the guy’s face at first, but then it must be the steam, he thought.

“Where do you think you’re going, pup?” The man standing in front of him as his face started to get a bit more obvious, but still not definitive enough.

“Was going to take a shower, sir.” Said Jackson hesitantly. Did he just call this guy that he doesn’t even know a ‘sir’?

“Tsk, tsk, tsk,” the man shook his head. Jackson could see that the Tiger had a mustache now. “Not without claiming the reward, pup?” He continued to speak as he unfolded his towel and showed his manhood.

This older tiger was packing a monster because even in its flaccid state is this thick and big that Jackson couldn’t even imagine what it would look like when it’s hard. He was going to ask what he was doing, but then he froze upon realizing the smell that was lingering in the air from the moment the guy dropped his towel. Jackson’s mouth started to water as soon as he realized that the air around him was already dominated by this guy’s manly smell. “I~” Jackson stammered which tiger took the immediate advantage of.

“You’re what? Thirsty? Hungry? Horny?” He took a few steps towards the wolf. “I can see that you’re already having trouble down there, kiddo, and I bet if it weren’t for the towel, you would have shown me how needy you are right now.”

The older man was right. From the moment Jackson started smelling his scent, something happened to him. He got warm, his cheeks flushed red, and his mouth started watering. Now that enough time has passed, Jackson managed to recognize the man standing in front of him. It was the coach. Standing in front of him with all of his might. His ruffed fur, showing experience, beard, and mustache, contribute to his handsome and charismatic face. His arms are wide and big implicating how strong this man is. His massive chest with patches of white fur in the center… Everything about him was just perfect.

While Jackson was processing what was happening tiger had had enough. “Ah, that’s it, I don’t have all day kid.” This had caught Jackson off guard. All day for what? He thought before the man spoke again. “Kneel.” Jackson was on his knees seconds after the man spoke. The feeling of obedience came suddenly, and he couldn’t place how he felt at first, but as his coach stepped closer to him and intoxicated the air even more, he found peace and relief at being under the command of someone superior. The ceramic tile under Jackson was cold, but he didn’t care. He was told to kneel, so he complied.

Coach got even closer, leaving his uncut dick only a few inches away from Jackson’s muzzle. “Go on kiddo, show coach how much you wanna please him.” Another wave of scent hit Jackson, and his nostrils flared. As if a switch turned off, Jackson stopped thinking about anything but the dick that’s hanging in the air in front of him. He couldn’t have possibly let it stay like that. Besides, his coach could use some help.

Jackson opened his muzzle and took a deep and long whiff, making sure that the scent of his coach filled his head properly. “Of course, coach.” Jackson said and licked the tip of his dick. And slowly started putting the coach’s dick into his mouth.

“It’s going to be master for you, kid. Mind your manners.” Coach’s words caused a tingling sensation across the wolf’s body. Jackson kept on sucking as the tiger was growing inside his mouth, making it difficult for Jackson to take his full length.

All of Jackson’s previous doubts and questions were gone; none of the questions mattered. Right now, he was a tool for his master, and everything about it felt as natural as breathing. Jackson started to lose himself as every breath he took played with his thoughts more. The more he breathed, the hornier he got, and the hornier he got less worried he got about taking his coach’s dick inside his muzzle, licking and worshipping every part of it. That’s what he meant to do; he was a tool to please his superiors, and the coach came above all of them. A real man to please.

After maybe an hour or so of sucking and licking, the coach started to tense up. His thighs and glutes started flexing. He grabbed the wolf’s head and started pulling it closer, controlling his head movements. “Get ready for your reward, puppy. Here it comes, open wide!”

Jackson opened his eyes, looking at his master’s whole glory, waiting to be rewarded by his seed. He opened his muzzle, let his tongue out to not spill any of the drops, and waited~~

Jackson woke up to his usual first alarm with the hardest boner of his entire life, and maybe for the first time ever, he was sad that it was all just a dream. He had so much pent-up energy so he got ready and started running with the hope that maybe he could forget what he had dreamed about, but it was for nothing